The list of authorized WildStar retailers can be found here: http://www.wildstar-online.com/en/retailers/
Once you pull up the website, scroll up just a little bit and use the dropdown box to select your country to see retailers in your region that will sell the physical game box. If your region is not listed there, don’t fret! More authorized retailers are being added, and you can always purchase digitally (no game box, digital download) from websites such as our own https://shop.wildstar-online.com/
Remember, the region you purchase WildStar in determines which servers you have access to (North America or Europe). Retailers in Europe will be selling a European region code, and retailers in North America will be selling North American region codes.